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Freelance WordPress Development

WordPress Speed & Performance Optimisation Services

Is your WordPress website taking too long to load? We can investigate what's slowing it down and improve things such as images, plugins, database queries, caching and frontend code.

WordPress Speed & Performance Optimisation

Slow load times can affect user experience, conversions, and search visibility. We provide WordPress speed and performance optimisation services to identify what's slowing your website down and make practical improvements that help it load and respond more quickly.

Website performance can be affected by many different factors, from large images and unnecessary JavaScript to third-party scripts, inefficient database queries, and server configuration. We take a technical look at your website to find the areas causing performance problems rather than relying on generic optimisation settings.

We can review your JavaScript and CSS, image sizes, third-party scripts, database queries, caching, and hosting configuration to identify unnecessary work and potential bottlenecks. We then make targeted improvements to reduce page weight, improve server response times, and help your pages load more efficiently.

We also review the Core Web Vitals metrics that matter to the user experience, including Largest Contentful Paint (LCP), Interaction to Next Paint (INP), and Cumulative Layout Shift (CLS). The goal is a faster, more responsive WordPress website that is easier for visitors to use and provides a stronger technical foundation for SEO.

NOT OFF
THE SHELF.
BUILT AROUND
HOW YOU WORK.
WordPress Speed & Performance Optimisation We Provide:21
  • 01Google Core Web Vitals optimisation (LCP, INP, and CLS)
  • 02CSS and JavaScript minification and deferred loading
  • 03Image compression, resizing, WebP, and AVIF optimisation
  • 04Page, object, and browser caching setup
  • 05WordPress database cleanup and SQL query optimisation
  • 06Time to First Byte (TTFB) and server performance optimisation
  • 07Lazy loading for images, iframes, and video
  • 08Critical CSS and page rendering optimisation
  • 09Render-blocking CSS and JavaScript fixes
  • 10Third-party tracking script audits and optimisation
  • 11Cloudflare CDN and content delivery setup
  • 12Font loading, preloading, and self-hosting optimisation
  • 13WooCommerce cart and checkout performance optimisation
  • 14Unused CSS and JavaScript cleanup
  • 15WordPress performance and unnecessary feature cleanup
  • 16HTTP/2 and HTTP/3 server configuration
  • 17Gzip and Brotli compression
  • 18Cumulative Layout Shift (CLS) fixes
  • 19Google PageSpeed performance testing and reporting
  • 20Ongoing WordPress performance monitoring
  • 21...and much more.

Not sure exactly what you need?

If you have an idea for a web application but aren't sure how to turn it into a specification, we can help define the features, recommend the right architecture, and plan a scalable WordPress solution before development begins.

Selected Work

WordPress solutions built around real problems.

Mortgage & LTV Calculator Plugin
01 / Case Study
Custom WordPress Plugin

Mortgage & LTV Calculator Plugin

A modern, high-converting Mortgage & Loan-to-Value (LTV) Calculator built as a custom, real-time WordPress plugin.

WordPress / JavaScript View case study →
Booking & Appointment System Plugin
02 / Case Study
Custom WordPress Plugin

Booking & Appointment System Plugin

Replaced a messy booking workflow with a custom WordPress plugin that manages appointments, payments, and schedules all in one place.

WordPress / Twilio / Stripe View case study →
Solar Quote Calculator
03 / Case Study
Custom WordPress Plugin

Solar Quote Calculator

A snappy, custom-built solar estimator plugin designed to help our client capture better leads without the bloat.

WordPress / JavaScript View case study →
ID Badge Product Configurator
04 / Case Study
Custom WordPress Plugin

ID Badge Product Configurator

An interactive, real-time WooCommerce product configurator and admin order preview system built as a custom WordPress plugin.

WordPress / WooCommerce View case study →
Custom WooCommerce Shipping Pricing Matrix Plugin
05 / Case Study
Custom WordPress Plugin

Custom WooCommerce Shipping Pricing Matrix Plugin

Streamlined a complex shipping pricing setup into a clean WooCommerce plugin featuring 3D volumetric bin packing and precise regional UK surcharge rules.

WordPress / WooCommerce View case study →
UFH Instant Quote Tool
06 / Case Study
Custom WordPress Plugin

UFH Instant Quote Tool

A modern, high-converting Underfloor Heating (UFH) Instant Quote Tool built as a custom, real-time WordPress plugin.

WordPress / JavaScript View case study →
Custom WooCommerce & Subscription Box Builder
07 / Case Study
Custom WordPress Theme

Custom WooCommerce & Subscription Box Builder

A bespoke WordPress & WooCommerce store engineered around a multi-step custom dog treat box builder and flexible subscription engine.

WordPress / WooCommerce / Alpine.js View case study →
WordPress Custom WooCommerce & DVLA Plate Lookup Engine
08 / Case Study
Custom WordPress Theme

WordPress Custom WooCommerce & DVLA Plate Lookup Engine

A custom WordPress website engineered with real-time DVLA API plate lookups, instant vehicle identification, and a 60,000+ plate import database.

WordPress / WooCommerce / API View case study →
Vinyl Record Store & Catalog Engine
09 / Case Study
Custom WooCommerce Theme

Vinyl Record Store & Catalog Engine

A lightweight WooCommerce site built for an independent record shop to make searching, previewing, and buying vinyl fast and effortless.

WordPress / WooCommerce / Alpine.js View case study →
Web Server Hosting E-Commerce
10 / Case Study
Custom WordPress Development

Web Server Hosting E-Commerce

We engineered a lightweight custom e-commerce system for an independent host, making server selection, ping testing, and checkout fast and effortless.

WordPress / Custom E-Commerce View case study →
Absolutely amazing experience. Ben is an expert in this field, I was amazed at how quickly he jumped on our platform and decoded the code, db etc. He will go over and above to find solutions for clients. Highly recommended.
Harrus A.
WordPress Speed & Performance Optimisation

WordPress Speed Optimization FAQs: Improving Core Web Vitals

Have questions about improving your WordPress website speed? Explore our FAQs covering Core Web Vitals, PageSpeed Insights, server performance, caching, images, and technical optimisation.

Ready to elevate your digital presence with a custom-built website or app?
Contact us today for a free consultation.

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